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Arrow, part of Arvind Fashions Limited, has launched its largest store in Kerala with a new flagship outlet on MG Road, Ernakulam, near City Hospital.

Spanning over 2,300 sq. ft. across a ground-plus-one format, the store marks a key milestone in the brand’s retail expansion in South India.

The new store showcases Arrow’s full range of menswear, including formalwear, occasionwear, and seasonal collections. Key highlights include the Summer Linens collection, designed for warm-weather dressing, and the 1851 Collection, which blends heritage styles with contemporary tailoring. The store also features the brand’s Autopress Flex and Autopress 4.0 ranges, along with a dedicated selection of white shirts, suits, and blazers.

The dual-level layout enables a comprehensive presentation of the brand’s portfolio, aligning with its strategy to strengthen presence in high-street retail locations and expand accessibility in the southern market.

To mark the launch, Arrow is offering exclusive inaugural discounts and personalised styling sessions for a limited period at the Kochi store.

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